Natural Language Processing Market Analysis By Geography, Competitors, Trends and Demands To 2026
Natural language processing is a branch of
artificial intelligence, which is developed to make machine understand words or
statements written and spoken in human language. Increasing adoption of natural
language processing by various organization helps reduce customer effort, improve
organizations analytical capabilities, and enable advanced automation. Virtual
assistants enable customers to communicate with organizations through an online
chat box in vernacular language and helps customer experience. In addition to
this, NPL helps organization to increase their analytical capabilities. For
example: with the help of NLP marketers can monitor and extract analysis from
social media platform. Increasing demand for text analytics in various
organization, rising demand for machine learning process, increasing social
media monitoring are some of the key driving factors leading to growth of the
natural language processing market.
Rising demand for advance text analytics is
expected to positively aid in growth of the market for natural language
processing
Integration of natural language processing in
text analytics has led to growth of advanced text analytics solutions. Natural
language processing helps convert human language to machine language. This
helps in analysis of the data and convert insights back to human language for
better understanding. Rising demand for text analytics in various organization
for gaining better market insights has accelerated demand for text analytic
solutions. Companies across various industries are actively focusing on keeping
a track of market pulse and accordingly incline their product and service
offerings to capitalize on emerging trends for enhanced profitability.
Integration of text analytics enables companies to receive market insights
about products and its description, which helps to compete in the market and
aids in increasing their market presence and share.
Natural Language Processing Market Taxonomy
On the basis of End-use Industry, the natural
language processing market is classified into:
- Automotive
- BFSI
- Government
- Healthcare
- Media
and Entertainment
- Retail
and Consumer Goods
- Others
The increasing adoption of NLP in healthcare
industry plays a major role for the growth of the market. With the help of NLP
the clinical researchers extracts the disease related information. In January
2018, Inspirata, Inc announced the acquisition of a Toronto-based Artificial
Intelligence in Medicine, Inc. AIM spent over 30 years in developing and
commercializing tools that extract cancer related information and data from
clinical documents such as clinician’s notes, treatment plans, molecular
testing reports and pathology reports with the help of natural language
processing and artificial intelligence.
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On the basis of Application, the natural
language processing market is segmented into:
- Machine
Translation
- Information
Extraction
- Report
Generation
- Text
Processing
Social media channel plays a key role for
growth of the natural language processing market
Increasing competition in various verticals
has led to demand for real-time market insights related to customer demands and
other factors. For gaining real-time market insights, it is important for
companies to analyze large volumes of unstructured data generated. Natural
language processing systems are required to convert the unstructured human
language data into machine language and also derive insights from human
language with sentiments and emotions. Social media is one of the major
platforms, which provides large volume of unstructured data to
organizations.
Key Companies: Global Natural Language
Processing Market
Apple Incorporation, Dolbey Systems, Google
LLC, Hewlett-Packard Enterprise Company, International Business Machine
Corporation, Microsoft Corporation, Netbase Solutions, SAS Instituite, Inc.,
Verint System are some of the major companies in the global natural language
processing market.
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